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Istituto Europeo di Design (IED) was founded in 1966, the product of the remarkable vision of Francesco Morelli. Today IED is the only Higher Education Institution in the creative field to have maintained a completely Italian identity over time.
Every year IED launches innovative training projects in the fields of Design, Fashion, Visual Arts and Communication, developing new forms of learning and designing new models for interpreting the future. IED is an internationally recognised network consisting of 11 sites, 7 of which in Italy, 2 in Spain and 2 in Brazil.
Among the different IED training offers is the Master in Marketing and Communication, born as a response to the need to acquire qualified personnel in the field of strategic and operational marketing and corporate communication.
Students who attended this year the 20th edition of the Master in Marketing and Communication students were involved in the Young Professionals Forum project and, specifically, in the development of an articulated communication and marketing plan to support the first digital edition and future editions of the Forum.
Participants were organized in different operational groups and each one articulated a case history with specific peculiarities. The group that was able to express the contents with greater quality and originality, both during the development and presentation phases, received a prize of 500 euros.